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© Heels & HeART 2010
heelsandheart_gmail.com
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The hottest venues. The trendiest crowds. The freshest talent. The most stylish events. Click here to find out more!
Designer - Tarte Nouveau
Designer - Arti Gogna
Designer - Carolina Echeverria
Heels & HeART is the new buzz around town, shocking and awing Montreal’'s fashion elite with unique and stylish events. Hosting at the hottest venues and attracting the trendiest crowds, our events always exceed our guests' highest expectations. From intimate affairs to large scale events we know how to add that special something to make any event a memorable one. Interested in attending?
At Heels & HeART we share the belief that true talent is meant to shine. For this reason, we place emerging talent at the front of all our events. Attracting a strong media presence and impressive industry guests, our events give young designers their chance to shine in the spotlight. We create opportunities for exposure, now it's your turn to make a lasting impression. Click to find out more.
Event Services
Fashion Shows
Photoshoots
Networking Events
Cocktail Soirées
Designer Meet-and-Greets
Industry Parties
Collection Launches
Publicity Services
We work to increase visibility of local talent by providing opportunities for exposure. We also aim to generate interest and awareness for products and charitable causes.
Fashion & HeART
Our annual Wearable Art Fashion Show is a design competition combining fashion and art to make a difference. This glamorous soirée brings together fashionistas, art lovers and industry experts to be wowed by the creations of up-and-coming Montreal designers. Prizes are awarded for the top 3 designs and all proceeds from the event are donated to a benefiting charity. For more information, contact us or visit our events page to see photos from last year's event.
Alanna Ramgoolam, co-founder
Media & Public Relations
Business Operations
Kristina McGill, co-founder
Creative Director
Business Strategy
Alizah Whitney Johnson, co-founder
Networking
Business Development
Are you a young designer hoping to break into the fashion industry?
We know it's easier said than done! That's why we want to help. Heels & HeART is always on the lookout for young, fresh talent. If would like to gain exposure by having your creations featured at one of our events, please contact us. Heels & HeART also hosts an annual Wearable Art Fashion Show. The event is a design competition judged by industry experts with prizes awarded to the 3 designs. Interested in participating in the next competition? Click to find out more.
Heels & HeART has experienced experts on our team who know the ins and outs of the fashion world. We work with a select group of young designers to help build their brand and get their designs recognized. From guidance and mentoring to photo shoots, fashion shows and press releases, Heels & HeART will work with you to make your fashion dreams a reality. If you think you've got a design style that we'd like, please send us your portfolio at heelsandheart_gmail.com.
Our Designers
Coming soon...
To learn more about the designers from the 2010 Wearable Art Fashion Show, please click here
IN THE SCENE
May 9, 2010 5-9pm Mini-fashion show featuring designs by Tarte Nouveau
for a scene in the short film "AWAKE" by the Trebas Institute
Designer: Tarte Nouveau
Photos: www.esthergibbons.com
2010 BENEFITING CHARITY: The Leukemia & Lymphoma Society of Canada
Funds Raised: $4000 in proceeds from Electric City + $1700 in individual contributions
The Experts
Joshua Fagan and David Archer
www.joshuadavid.ca
Nadya Toto
www.nadyatoto.com
Stéphane Le Duc
www.dresstokillmagazine.com
Katrin Leblond
www.katrinleblond.com
Judges with Noëlly Sam of MissSLY!at center © Giuseppe Pascale
Alexis Johnston Benamou
Amélia Desjardins
Amélie Théroux
Arti Gogna
Carolina Echeverria
Cassie Blackman
Claudia Bouchard
Dania Szczerbaniuk
Elisabeth Harvey
Emilie Mennesson
Heather Blair
Itzel Awad
Jennifer Laoun-Rubenstein
Jesse Collette
Kathee Nguyen
Krista Katsoras
Kristina McGill
Léa Giguère Santini
Mahrzad Lari
Mary Martinelli
Mylene Lacasse
Nancy Guiragossian
Samantha Cutler
Sofia Del Giacco
TL Poitras
Alexis Johnston Benamou [winner]
Alexis Johnston Benamou (working under Lux Vespera) was born in Montreal, where she currently lives working out of four colourful walls. Lux earned a degree from Université de Paris 8 during an exchange which led to further international exploration and research. She has since resumed her academic pursuit with Concordia University under the department of Studio Arts, where she will graduate in 2010. Lux has been collaborating with photographers and other artists in the realm of performance and theatre in creating costumes , environments and characters. Her interest in performance has been growing and is being funnelled into current and upcoming projects in theatre and cinema. "Art is a happy accident of inspiration".
What is your motivation to design?
My mom and the love for creating beautiful things
Why are you participating in the Wearable Art Fashion Show?
I strongly believe that it is a wonderful cause and I was excited to participate and express myself by my passion for fashion.
What can we expect from you?
A creative sense of femine fashion that was inspired by recycled goods. "Anything can be beautiful".
For more about Sofia, please check out:
http://www.montrealfashionbizvie.com/allarticles/fashion-careers/120-montreal-designer-profile-noela.html
I get motivated by the simplest things around me but my main inspiration & motivation comes from the base of it all, fabrics & trims. I can walk all day in a fabric store and ideas would spring out one after another.
The challenge to use recycled goods as a garment. Maybe a bit uncomfortable for the model but this can bring an amazing effect to the audience.
What can you expect from me?
For this particular show, you can expect lights! My goal is to light up my model.
[honorable mention]
There are endless possibilities in the world of fashion. When you are able to open your eyes and see more than the usual, when you are able to look outside the box and go beyond what you are taught in the classroom, that is when you are able to create fashion that will change peoples lives. I want to be able to create that feeling inside little girls and boys who have a dream just like I do, as they stare in awe at Oscar De La Renta’s spring 2010 collection. I want to make people feel beautiful in what they wear and how they wear it. I want to make people smile.
I am participating because I have been given the opportunity to share what I love for an amazing cause. I am going into this competition with an open mind and nothing to lose. I hope to make at least one viewer look at my work and be overwhelmed by the creativity and expression. When that is accomplished I have succeeded.
Designing is my hobby, my passion and my love. That's my motivation.
To raise awareness for a great cause and to express my crazy ideas into reality.
Imagination.
Arti Gogna spring/summer 2010 collection
sold at 1861 Boutique on St-Catherine Street, Montreal
What motivates you to design?
I am motivated to design intriguing objects by objects of my intrigue: an unexpected conversation; whirlwind travels; lost treasures resurfacing from the depths of my studio. Often, it is more of an inexplicable need to create spontaneously than a definable motivating factor.
Art can be an extremely powerful way of getting a message across to others and uniting them in a common goal. I am proud to be in the capacity to create Art that will promote awareness of Leukemia and Lymphoma in an approachable and enjoyable way.
Website: www.jenlr.com
Twitter: _atelierJLR
LinkedIn: Jennifer Laoun-Rubenstein / Atelier JLR
My motivation to design is generated by the ideas I pick up in my environment or how my thoughts have translated them. I believe we all have a in-built need for expression as human beings and the way I choose to execute that expression and the way I feel it comes naturally to me is through design or art in general.
I chose the Wearable Art Fashion Show because I had an idea of an art piece I wanted to create that would take the form of a dress. This show will be a great opportunity to put that thought into action as well as help support such a great cause!
A depiction of visual sound that will shock your senses!
[2nd place]
I am a local artist and probably the only one who does not do fashion. I make dresses as an art form and they usually relate to immigration. I have been making these 'garments for survival' for almost 20 years. This new piece, conceived for Kristina [I love her passion for cancer research, my own father died of cancer so this was a cause I could not ignore], speaks of an Electric City. I am working on the concept of connecting threads and not only metaphorically. I usually start by one thread, always metallic and with it I weave or crochet the entire dress. This time I chose materials that work as conductors of electrical energy, computers, telephones, etc.. Hence the title 'connecting threads'. These threads connects us in the city, the city that buzzes amidst the sometimes deep disconnection that we experience. Instant and constant connection through our multiple digital connectors seem to be isolating us more and more.
For further information please feel free to contact Carolina through her website:
www.echeverria-art.com
When I am designing a garment either for myself or for a client, I am always motivated by the mere experience of it. The fact that I am able to transform ones feelings about themselves through the art of fashion and design excites every inch of my soul. I love the hype of finding that one seem that magically transforms ones silhouette, that one fabric that has the ability to put a smile on a person's face. I love the feeling of satisfaction that I get when I look back at a design and can honestly say that I am proud of the finished product. The single most motivating aspect about designing is by far the satisfaction I get when I do it.
The reason I am participating in the Wearable Art Fashion Show is to challenge myself. Seeing as I am still a second year Fashion design student, opportunities to challenge myself in such ways haven’t really presented themselves. This is really a way to show what I can do as a young and upcoming designer, and I also am very attached to the cause of this fundraising event.
As a designer, I like to reinvent old classics. I love gowns, regal designs and breathe taking garments. Fabrics are a true inspiration to me, and I love to use elements that people really aren’t used to seeing in fashion. When I design, I put on a show, and that is really what I would like people to know about me. I’m all about entertaining people through the art of fashion…
My motivation to design to get back into the creative side of the fashion industry. I participated in a fashion show three years ago when I graduated and loved the buzz and craziness that it brought. So this show is a good way to get back into it.
I am participating in the wearable art fashion because it's for a good cause and also because when I saw the theme the idea just came to me so I had to.
In the near future; I would like to participate in more fashion shows around Montreal, and be more involved in the industry.
Design by: TL Poitras
What is your motivatin to design?
My motivation to design is an expression of my inner creativity. I enjoy the process from initial thought and design to the completion of the final product.
I am participating in the Wearable Art Fashion Show to support a great cause, the Leukemia and Lymphoma Society of Canada, while designing with recycled materials to save the environment.
You can expect my garment to be a very creative and detailed piece incorporating unique recycled
materials including cut wine corks and garbage bags.
The challenge.
As an artist I'm uncommitted to any one mode or medium. For me, art is the process. It is the experience, the possibilities, the unknown. Having never done fashion before, I engaged this opportunity to explore the relationship between form, line and motion from a new perspective. With anthropological reference and the curiosities of the cubists, I will create a design that is thoughtful in concept and graceful in presentation.
To create art that is a part of healing.
My motivation comes from my need to be creative, designing is my outlet.
I am participating as a designer, because I want to make this event a memorable SUCCESS! I also find designing "Wearable Art" a nice challenge to keep my creativity fresh and exciting!
What you can expect is to be surprised that my designs are actually made of 99% recyclable materials. I want the audience to wonder how I was able to create these looks with the materials I have chosen; all while impressing them with the overall look on the runway!
Cocktail + Wearable Art Fashion Show benefiting the Leukemia and Lymphoma Society of Canada. Raised a total of $4000 for the cause so thank you to all our guests and everyone involved in the show!
© Giuseppe Pascale
JoshuaDAVID boutique owners, designer Nadya Toto, (MissSLY chatting with the judges), Stéphane Le Duc editor-in-chief of Dress to Kill Magazine and designer Katrin Leblond © Giuseppe Pascale
© Costa Kanellos
© Mark A. Cadiz
© Dress to Kill (blog)
Alexis with model, Isabella, wearing the winning creation © Giuseppe Pascale
© Hugo Trottier
Thank you to the following companies that contributed products and services to help make our event a success!
THE MAIN Deli and Steakhouse, 3864 St-Laurent
Studio 2075, www.studio2075.com
We owe a huge thank you to everyone who helped out with this event - We couldn't have done it without the dedication and support we received from volunteers, designers and models! THANK YOU!
Makeup Artists:
Jennifer Bass, professional makeup artist
Shannon Traylen, professional makeup artist, Inpure/ Industria West Island
Maryam Khoshab, professional makeup artist
Robyn Chalmers, fashionista514.com
Hairstylists:
Amanda DiCarlo, professional hairstylist, Inpure/Industria West Island
Jonas Gilbert, professional hairstylist, postmodernhairsorcerer.blogspot.com
Maria, professional hairstylist, ovatio.ca/marry
Photographers:
Giuseppe Pascale - www.gpfoto.ca
Hugo Trottier - www.superstarsphotos.zenfolio.com
Richard Anber -www.photorma.com
Our annual Wearable Art Fashion Show is a design competition that allows local designers and artists to showcase their talent and unleash their creativity. The event is judged by industry experts and prizes are awarded for the top 3 designs. With a strong media presence and an impressive guestlist, our annual Wearable Art Fashion Show is a great opportunity for emerging talent to gain exposure. Interested in participating in the next event?
RECEIVE MORE INFORMATION ON BECOMING A COMPETITOR
* Application is for 2011 Wearable Art Fashion Show
RECEIVE MORE INFORMATION ON BECOMING A SPONSOR
RECEIVE MORE INFORMATION ON BECOMING A JUDGE
RECEIVE MORE INFORMATION ON BECOMING A VOLUNTEER
ELECTRIC CITY
March 20, 2010 Cocktail + Wearable Art Fashion Show
Studio 10 King, Old Montreal
Mini-fashion show produced for a scene in the short film AWAKE by the Trebas Institute
2010 Wearable Art Fashion Show to benefit the Leukemia & Lymphoma Society of Canada
Here's how it works
< BACK
Click here to print 1 free swap ticket
* Limit of 1 free ticket per shopper
SHOP & SWAP to benefit the Leukemia & Lymphoma Society of Canada
* Slight change: Event will take place in August, more details coming soon
Monthly Event DESIGNER AFFAIR exclusive 5 à 7
For tickets or more information, contact Alizah 514-291-5353
MISS SLY!™ Online Media Support, www.miss-sly.com
http://www.miss-sly.com/2010/03/exclusive-interview-kristina-mcgill.html
http://www.miss-sly.com/2010/03/wearable-art-fashion-show-winners.html
http://www.miss-sly.com/2010/03/wearable-art-fashion-show-pictures-ii.html
http://www.miss-sly.com/2010/03/wearable-art-fashion-show-pictures.html
http://www.miss-sly.com/2010/03/wearable-art-fashion-show-sneak-peak.html
http://www.miss-sly.com/2010/03/designers-profiles-iii-wearable-art.html
http://www.miss-sly.com/2010/03/designers-profiles-ii-wearable-art-show.html
http://www.miss-sly.com/2010/03/montreal-wearable-art-show-designers.html
http://www.miss-sly.com/2010/03/wearable-art-fashion-show-its-on.html
Fashionista514, www.fashionista514.com
http://fashionista514.com/2010/03/wearable-art-fashion-show/
Drop Your Skirt, www.dropyourskirt.indecentxposure.net
http://dropyourskirt.wordpress.com/2010/03/22/wearable-art-for-the-heart
The Concordian & The Suburban by Jennifer De Freitas
http://www.theconcordian.com/wearable-art-for-a-cause-1.1268839
http://www.thesuburbannews.ca/content/en/3568
Media Coverage for our 2010 ELECTRIC CITY Wearable Art Fashion Show: Promoting local designers and artists while supporting a great cause
If you are interested in covering one of our upcoming events, please contact us
Featured Hotspot: JoshuaDAVID, a retail experience that will satisfy all your latest designer cravings!
Located in Westmount is a unique boutique that is heaven to fashion lovers. Carrying the hottest fashions and accessories from Montreal and around the globe, JoshuaDAVID is the place to indulge in your latest designer cravings! BOSS Black, Alice + Olivia, MICHAEL Michael Kors, Gomez-Gracia, Mackage and Charlotte Hosten are only some of designers you'll find here.
With extensive experience in the luxury market, owners Joshua Fagan & David Archer are experts when it comes to style offering fashion advice to help clients look and feel their absolute best. Their friendly and personalized approach raises the bar for others in the retail industry and their services alone will make you wonder how you survived this long without them! These guys take personal shopping to the next level: If you can't find a design in the store, describe it and they'll hunt it down for you! They'll even personally style your closet into outfits and create a catalogue of looks to keep you chic and stylish from morning to night!
So the next time you're in Westmount, be sure to visit JoshuaDAVID - You'll never shop the same way again! :)
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